Mar 08, 2021 | < 1 Reading Time: < 1 minute Takeaway: Don’t make the mistake of calling during lunch hours. Instead, pick up the phone after lunch and before the rush hour commute home.
Mar 08, 2021 | 2 minute read Reading Time: 2 minutes In the world of sales, there’s more than one metric for success. Business owners and sales managers alike should study Key Performance Indicators, also known as KPIs, to determine whether they’re making progress-or flatlining-in the sales department. To gain a … Continued
Mar 05, 2021 | < 1 Reading Time: < 1 minute Takeaway: It’s easy to become discouraged and give up on a prospect. But you never know when a sale is right around the corner. Make at least a few calls before giving up on a lead. Your persistence might just … Continued
Mar 03, 2021 | 2 minute read Reading Time: 2 minutes The term lead source refers to a marketing channel that introduces prospective customers to your business. This includes ads, social media profiles, links to your website-basically any marketing that’s successfully directing customers to your business. Identifying your lead sources is … Continued
Mar 01, 2021 | < 1 Reading Time: < 1 minute Takeaway: Don’t miss out on an opportunity to get referrals. Make a habit of asking for them.
Mar 01, 2021 | < 1 Reading Time: < 1 minute Takeaway: Contrary to what you may believe, cold calling isn’t going anywhere. A good tactic is to spend some time each day calling friends in your industry. You can find out about developments in their companies which can help you … Continued
Feb 03, 2021 | 2 minute read Reading Time: 2 minutes Not every business is working towards the same marketing goals. Whether you’re prioritizing organic or paid ads, building your website or updating your branding, Visual Visitor can help you achieve your goals. To help you determine which software is right … Continued
Feb 02, 2021 | 2 minute read Reading Time: 2 minutes One of the best ways to connect with your current customer base is to send a regular newsletter. Not only is it cost-effective, it’s also easy to set up. Plus, it can help you accomplish the following objectives: Update your … Continued
Feb 01, 2021 | 2 minute read Reading Time: 2 minutes The vast majority of your website visitors aren’t going to fill out a form or send you an email. In fact, 98% of browsers fail to reach out. It’s incredibly difficult to convince people to take action on your behalf. … Continued
Jan 29, 2021 | 2 minute read Reading Time: 2 minutes The term white labelling refers to the practice of reselling a product with your own branding. For all intents and purposes, the product appears to have been created and distributed by your business. In the marketing landscape, white labelling is … Continued
Jan 28, 2021 | 2 minute read Reading Time: 2 minutes Laura recently purchased a café. She selected a new name and completed renovations. But growing an online presence is a little trickier. She’s created social media profiles and even claimed her Google My Business listing but until she gets reviews, … Continued
Jan 27, 2021 | 2 minute read Reading Time: 2 minutes Small business owners and marketing agencies alike can benefit from call tracking. This innovative software allows you to track inbound calls and match them with their corresponding referral source. As a result, you can identify which ads are inspiring phone … Continued
Jan 26, 2021 | 2 minute read Reading Time: 2 minutes Nathan was recently hired by Oracle Media Group, a small marketing agency. He works diligently to build up his clients’ social media profiles with the goal of increasing their visibility online. But he’s yet to tackle online reviews. Unfortunately, most … Continued
Jan 25, 2021 | 2 minute read Reading Time: 2 minutes Social media has quickly become an indispensable marketing tool for many businesses. Not only does it have wide reach, it’s cost-effective too. And those aren’t the only reasons small businesses should invest time into building their social media profiles. Why … Continued
Jan 22, 2021 | 2 minute read Reading Time: 2 minutes Jack is in charge of email campaigns at Faber Marketing. He sends monthly newsletters to boost customer retention and uses promotional emails to increase customer acquisition. Typically, his efforts are rewarded. His clients have a steady customer retention rate and … Continued
