How can Anonymous Visitor Tracking help your business?
Not convinced that anonymous website visitor tracking and lead generation can help your business grow? When we talked to some of our customers, here are just a few of their standard uses of Visual Visitor:
Avoid the “Proposal Gone Cold”
You spend a massive amount of time, money, and energy creating the perfect deal, only to have your contact disappear after the pitch. Why?
Many times these contacts naturally begin a silent follow up to the proposal. They will visit your website to review your information, or they will read whitepapers, etc. to look for data to validate your company and your plan.
Visual Visitor helps you close that communication gap. We will inform you when those formerly anonymous visitors have returned to your website allowing you take immediate action with a perfectly timed follow-up email or phone call.
How many of your cold proposals have you lost? Would the knowledge that those contacts who seemed to disappear were visiting your website everyday help in closing the deal?
The Perfectly Timed Phone Call
Selling is hard work but selling to interested buyers is so much easier! Did you know that only 2% of all anonymous visitors to your website ever identify themselves by filling out a contact form or picking up the phone? We can help you to identify the other 98% with more than an IP Address.
In today’s online world, being able to identify those interested visitors before your competitors can make all the difference in a sale made or a sale missed. By identifying these visitors with Visual Visitor’s website lead generation software, you can make a perfectly timed phone call to those unidentified visitors allowing you to take the advantage over your competition. You can now engage in the sale earlier, build on the relationships longer, and close more sales.
How many sales would it take to justify $59 a month..? With all leads included? Visual Visitor does not charge per lead. The leads are yours to keep!
Outbound Sales Effectiveness
Cold calling is a standard sales tool, and no matter how we try to avoid it, it will be around forever. What happens after the call? How many of those contacts that you reached or left messages for will ever pick up the phone? Most of the time, if they listen to your voicemail, they will quietly visit your website to review your product or service but never call back. With Visual Visitor’s Anonymous Visitor Tracking and Identification you will now be able to identify those anonymous website visitors showing who you are reaching. This knowledge will make it easier to focus your sales efforts. Knowing that the calls and emails that you are sending out are working can help you to define and strategize better.
How excellent would your outbound sales plan be if you could know which of your contacts were visiting your website after the initial contact?
Market Segmentation
Marketing is, beyond a doubt, complicated and getting more so every day. PPC, SEO, Email, Landing pages, Events and social media all drive people to evaluate your products and services. Have you stopped to determine if you are attracting the right industries? With Visual Visitor, you can gain a better understanding of companies evaluating your products and services. Knowing which marketing plans – social media marketing, banner ads, etc. – are bringing the most clicks AND conversions can help drive a more effective marketing plan.
Marketing is expensive. Knowing what is working and what is not can make a huge difference in your marketing bottom line. Not to mention that your sales team will thank you for attracting better leads that convert more easily.
Would you like to streamline your marketing plan and spend your marketing budget more effectively?
