80% of sales require 5 follow-up calls after the meeting. 44% of sales reps give up after 1 follow-up.
Takeaway: In sales, persistence is key. Put effort into maintaining contact with your leads. Giving up after the initial call isn’t going to earn you any sales.
Waiting for a response is frustrating. Especially when you suspect the recipient hasn’t even opened your email. Sometimes, you can get away with sending a follow-up email. But other times, it’s a safer bet to simply wait it out. Fortunately, … Continued
David is a sales manager at Spark Digital Media, a marketing company based in Atlanta. Recently, he hasn’t had much luck finding leads. Despite updating their website and posting regularly on their blog, David’s client list isn’t getting any bigger. … Continued
Takeaway: Speed is important in sales. Have your pitch memorized and ready to go. You should also keep an eye out for new opportunities. In other words, keep your prospect list up-to-date.
Finding new customers may be the ultimate goal of sales. But that doesn’t mean you should take you current customers for granted. Repeat customers keep your business running. And they provide online reviews, a critical piece of digital marketing. Contrary … Continued
Contrary to what you may believe, converting a lead into a customer isn’t the ultimate goal of sales. Large and small companies alike rely on repeat customers to keep their businesses afloat. Retaining your current customers is in many ways … Continued
Takeaway: Don’t make the mistake of calling during lunch hours. Instead, pick up the phone after lunch and before the rush hour commute home.
In the world of sales, there’s more than one metric for success. Business owners and sales managers alike should study Key Performance Indicators, also known as KPIs, to determine whether they’re making progress-or flatlining-in the sales department. To gain a … Continued
Takeaway: It’s easy to become discouraged and give up on a prospect. But you never know when a sale is right around the corner. Make at least a few calls before giving up on a lead. Your persistence might just … Continued
The term lead source refers to a marketing channel that introduces prospective customers to your business. This includes ads, social media profiles, links to your website-basically any marketing that’s successfully directing customers to your business. Identifying your lead sources is … Continued
Takeaway: Don’t miss out on an opportunity to get referrals. Make a habit of asking for them.
Takeaway: Contrary to what you may believe, cold calling isn’t going anywhere. A good tactic is to spend some time each day calling friends in your industry. You can find out about developments in their companies which can help you … Continued
Not every business is working towards the same marketing goals. Whether you’re prioritizing organic or paid ads, building your website or updating your branding, Visual Visitor can help you achieve your goals. To help you determine which software is right … Continued
One of the best ways to connect with your current customer base is to send a regular newsletter. Not only is it cost-effective, it’s also easy to set up. Plus, it can help you accomplish the following objectives: Update your … Continued
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- Retaining current customers cost 6 to 7 times less than acquiring new ones.
- It takes 10 months or more for a new sales rep to be fully productive.
- The average company spends $10K – $15K hiring an individual and only $2K a year in sales training.
- Continuous training gives 50% higher net sales per employee.
- 55% of the people making their living in sales don’t have the right skills to be successful.