What is Buyer Intent Data? (Hint – It’s a Digital Super Power)
Reading Time: 4 minutesInformation concerning a business’s web-based consumption that provides insight into their interests...
What is Your Total Addressable Market?
Reading Time: 4 minutesTotal Addressable Market, or TAM, is a phrase most salespeople have heard,...
What is Account Based Marketing (ABM)?
Reading Time: 4 minutesBusinesses that adopt Account Based Marketing (ABM) utilize their marketing resources to...
What is Your Ideal Customer Profile?
Reading Time: 3 minutesAn Ideal Customer Profile, also known as an ICP, is a set...
Great Lead Generation Tactics – Follow Up and Tools to Help
Reading Time: 4 minutesLead generation is a critical component of B2B sales. So much so...
Useful Sales Hacks for B2B Sales
Reading Time: 4 minutesB2B sales is steadily growing harder each year. 84% of CEOs and...
What Is B2B Contact Data?
Reading Time: 2 minutesB2B contact data consists of email addresses and phone numbers for key...
When to Pursue Cold Leads for B2B Sales
Reading Time: 2 minutesAs every salesperson knows, some leads will inevitably fall through the cracks....
The Hunt for Digital Footprints
Reading Time: 2 minutesWhether you know it or not, you’re leaving digital footprints behind. That’s...
Prospecting is Hard. We Make it Easier.
Reading Time: 2 minutesThe average salesperson spends up to 24% of their time prospecting. Contrary...
B2B Sales Techniques for a Productive 2021
Reading Time: 4 minutesB2B sales is undeniably a competitive industry. To win new clients, B2B...
Retaining current customers cost 6 to 7 times less than acquiring new ones.
Reading Time: < 1 minuteTakeaway: Develop a customer retention strategy. This could include monthly newsletters...
It takes 10 months or more for a new sales rep to be fully productive.
Reading Time: < 1 minuteTakeaway: You likely invest a lot of time and resources hiring...
The average company spends $10K – $15K hiring an individual and only $2K a year in sales training.
Reading Time: < 1 minuteTakeaway: It costs a lot of money to hire new employees....
Continuous training gives 50% higher net sales per employee.
Reading Time: < 1 minuteTakeaway: Contrary to what you may believe, training doesn’t just benefit...
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