Category: Uncategorized

Help! How Do I Monitor Website Traffic?

Simon works as a copywriter for Brixton Marketing Group. He’s in charge of publishing content...
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After a presentation, 63% of attendees remember stories. Only 5% remember statistics.

Takeaway: Encourage your sales staff to tell stories. A personal sales pitch is always better...
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On average, companies lose between 10% and 30% of their customers each year.

Takeaway: Customer retention is critical. Make a point to reach out to your customers regularly....
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Help! I Don’t Have Any Leads

David is a sales manager at Spark Digital Media, a marketing company based in Atlanta....
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Customer Retention Vs. Customer Acquisition

Finding new customers may be the ultimate goal of sales. But that doesn’t mean you...
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How to Write the Perfect Newsletter

Contrary to what you may believe, converting a lead into a customer isn’t the ultimate...
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Sales KPIs that Actually Matter

In the world of sales, there’s more than one metric for success. Business owners and...
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92% of all customer interactions happen over the phone.

Takeaway: Contrary to what you may believe, cold calling isn’t going anywhere. A good tactic...
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Marketing Software for Agencies

Not every business is working towards the same marketing goals. Whether you’re prioritizing organic or...
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Why Should You Send an Email Newsletter?

One of the best ways to connect with your current customer base is to send...
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Website Visitors aka Your Hidden Leads

The vast majority of your website visitors aren’t going to fill out a form or...
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What Is White Labelling?

The term white labelling refers to the practice of reselling a product with your own...
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Help! My Business Has Negative Reviews

Laura recently purchased a café. She selected a new name and completed renovations. But growing...
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Help! My Clients Are Invisible Online

Nathan was recently hired by Oracle Media Group, a small marketing agency. He works diligently...
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Why Small Businesses Shouldn’t Ignore Social Media

Social media has quickly become an indispensable marketing tool for many businesses. Not only does...
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