Help! How Do I Monitor Website Traffic?
Simon works as a copywriter for Brixton Marketing Group. He’s in charge of publishing content...
After a presentation, 63% of attendees remember stories. Only 5% remember statistics.
Takeaway: Encourage your sales staff to tell stories. A personal sales pitch is always better...
On average, companies lose between 10% and 30% of their customers each year.
Takeaway: Customer retention is critical. Make a point to reach out to your customers regularly....
Help! I Don’t Have Any Leads
David is a sales manager at Spark Digital Media, a marketing company based in Atlanta....
Customer Retention Vs. Customer Acquisition
Finding new customers may be the ultimate goal of sales. But that doesn’t mean you...
How to Write the Perfect Newsletter
Contrary to what you may believe, converting a lead into a customer isn’t the ultimate...
Sales KPIs that Actually Matter
In the world of sales, there’s more than one metric for success. Business owners and...
92% of all customer interactions happen over the phone.
Takeaway: Contrary to what you may believe, cold calling isn’t going anywhere. A good tactic...
Marketing Software for Agencies
Not every business is working towards the same marketing goals. Whether you’re prioritizing organic or...
Why Should You Send an Email Newsletter?
One of the best ways to connect with your current customer base is to send...
Website Visitors aka Your Hidden Leads
The vast majority of your website visitors aren’t going to fill out a form or...
What Is White Labelling?
The term white labelling refers to the practice of reselling a product with your own...
Help! My Business Has Negative Reviews
Laura recently purchased a café. She selected a new name and completed renovations. But growing...
Help! My Clients Are Invisible Online
Nathan was recently hired by Oracle Media Group, a small marketing agency. He works diligently...
Why Small Businesses Shouldn’t Ignore Social Media
Social media has quickly become an indispensable marketing tool for many businesses. Not only does...