Description

• Vinotyping is a means of assessing an individuals preferences, sense of aesthetics, personality traits and values to deduce their sensory sensitivity, which can dictate the types of wines (among other things) they would prefer most. Tim Hanni, Master of Wine, who created the methodology, has Vinotyped thousands of wine consumers over the years, and has teamed up with tech entrepreneur, Chris Cutler, to develop a system (aka platform) that automates this process. Since inception in 2011, the platform has gone from a single website, to widgets that live on other websites or in social media, as well as fully-integrated implementations that power other wine businesses, including data analytics, a mobile app (in beta), events, a book, and a revolution that is changing how consumers and the industry make smart wine recommendations. (Hint: its about the person, not the product!)The future of this technology, unfolding with a deepening understanding of consumer needs and behaviors from years of our research can be expanded and applied to other areas from beer, spirits, foods, and even as far-reaching as home accessories, electronics, genetics, travel destinations, and bed & bath products!In short, eCode.mes myVinotype technology offers an engaging, relevant, and revolutionary way to personalize the wine selection experience at a myriad points of consumer purchase points: in mobile, social, web, and in-person. It creates communities of people based on similarities of sensory perceptions, aspirations, aesthetics, learning and interest.
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  Headquarters:1335 Main Street Suite 108, Saint Helena, California, United States

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  Phone Number: +1 707-771-0038

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  Website: https://www.myvinotype.com

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  Employees:2

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  Revenue:$1 - 10M

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  Legal Name:Myvinotype

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• |  NAICS Code: 518210  |

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