Trusignal

Description

• TruSignal is the industry leader in Predictive Score Marketing: leveraging offline data and predictive scoring to help brands, agencies and platforms more accurately and efficiently target people across digital channels and devices at scale. Our predictive scoring engine combines a brands first-party data with our powerful offline data to calculate a score for 220 million U.S. adults that helps marketers determine who to target and who to avoid. These custom, people-based audiences are targetable across television, radio, mobile, social, native and desktop.As the visionary of Predictive Score marketing, TruSignal pioneered the TruAudience® Platform, a self-serve interface that gives marketers access to hundreds of consumer insights and the ability to create custom audiences and distribute them to DSPs, DMPs or media partners. With the TruAudience® Platform, Predictive Score Marketing is implemented with a few clicks.Behind all the technology, our team brings decades of experience in data-driven marketing, predictive analytics, experimental design, campaign optimization and scalable big data management. TruSignal was spun off from eBureau, its sister company, in 2012. TruSignal investors include Redpoint Ventures, Split Rock Partners and Tenaya Capital. For more information, please visit www.tru-signal.com.
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  Headquarters:875 Howard St Ste 310 , San Francisco, California, United States

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  Phone Number: +1 415-463-4600

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  Website: https://www.tru-signal.com

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  Employees:21

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  Revenue:$1 - 10M

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  Legal Name:Trusignal

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• |  NAICS Code: 481219  |

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