Prs In Vivo
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- Perception Research Services (Teaneck, NJ) and IN VIVO (Paris, France) are pleased to announce the merger of their companies.This merger unites the worlds two leading research agencies focused on packaging, shopper marketing and new product innovation. Specifically, the new company PRS IN VIVO brings together:PRS global leadership in packaging research with IN VIVOs validated STM/volume forecasting model and expertise in new product testingIN VIVOs global network of Shopper Labs with PRS extensive Qualitative research teamPRS leadership in eye-tracking research with IN VIVOs pioneering work in applying behavioral economics (Nudge) to consumer goods marketingWith these capabilities, PRS IN VIVO will help FMCG marketers succeed at both the 1st moment of truth (purchase) and the 2nd moment of truth (product usage experience).The Senior Management of both entities will remain with the new company.PRS IN VIVO will have approximately $90 million USD in annual turnover and 300 employees across offices in China, France, Germany, Italy, Singapore, Switzerland, the U.S. and UK. Major clients include Unilever, Nestle, LOreal and Pfizer, among many others.We are very pleased to be joining forces with a company that shares our commitment to thought leadership, innovation and expert advisor relationships with clients, said Scott Young, who will be the Global CEO of PRS IN VIVO, and we are excited about bringing new services to our clients, such as volume forecasting, product testing and behavioral economics.We are excited to combine our suite of services with PRS, said Alain Sivan and Eric Singler, co-founders of IN VIVO, and to offer our clients a truly global network of packaging, shopper marketing and new product services. With our expertise, methodologies and global scope, PRS IN VIVO has the tools to help our clients succeed.If you have any questions, please do not hesitate to contact us.
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Headquarters:500 Frank West Burr Boulevard Suite 5, Teaneck, New Jersey, United States
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Phone Number: +1 201-346-1600
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Website: https://www.prsresearch.com
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Employees:258
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Revenue:$100 - 250M
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Legal Name:Prs In Vivo
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| NAICS Code: 541713 |
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Frequently Asked Questions regarding Prs In Vivo
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Where are Prs In Vivo's Headquarters?
Prs In Vivo's Headquarters are in 500 Frank West Burr Boulevard Suite 5,Teaneck,New Jersey,United States
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What is Prs In Vivo's phone number?
Prs In Vivo's phone number is +1 201-346-1600
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What is Prs In Vivo's official website?
Prs In Vivo's official website is https://www.prsresearch.com
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What is Prs In Vivo's Revenue?
Prs In Vivo's revenue is $100 - 250M
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What is Prs In Vivo's NAICS code?
Prs In Vivo's NAICS code is 541713
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How many employees are working in Prs In Vivo
Prs In Vivo has 258 employees
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What is Prs In Vivo's Industry?
Prs In Vivo is in the industry of Market Research
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Who is Prs In Vivo's Chief Innovation Officer?
Prs In Vivo's Chief Innovation Officer is Emilie Eberly