Roi Marketing Institute

Description

• WELCOME to the ROI Marketing Institute, an organization dedicated to research, teach, implement, monitor, measure and certify corporations, agencies, & marketing professionals all over the world, to use Return on Investment measurement methods and practices that can help to determine the economic contribution of marketing and sales projects and campaigns to corporations, foundations, NGOs, and public organizations. ROI Marketing Institute is the only certifying body for the ROI Marketing Matrix Methodology worldwide. ROI Marketing Institute helps organizations to validate, build predictive models, evaluate, and generate business intelligence around sales and marketing projects and campaigns. Its methodology is in the process of implementation in 50 countries and four international business schools have already embraced ROI Marketing as part of their contents. You can become an expert by attending one of its workshops or certification courses. Every company need to understand whether its marketing budgets are being managed efficiently not only from the communication point of view, but from the profit & loss account as well. Your organization can benefit from finally knowing the actual economic contribution of marketing to the business. ROI Marketing Institute works in four different stages on the life cycle of projects and campaigns, that respond to management questions: 1) Validation: economic and commercial validation of the project prior to investment. Are objectives properly set? Would my project or campaign make money if we reach those goals? What is the impact needed in sales for the project to pay itself? 2) Prediction: also prior to investment. How would the model behave if we change some variables under our control? Is it feasible? 3) Evaluation: did my project make money? how much? 4) Planning: what business intelligence can I extract that will help me to better plan future projects and investments? Make your marketing accountable!
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  Headquarters:2000 North Bayshore Drive #601, Miami, Florida, United States

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  Phone Number:

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  Website: https://www.roimarketinginstitute.org

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  Employees:5

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  Revenue:$1 - 10M

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  Legal Name:Roi Marketing Institute

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• |  NAICS Code: 561499  |

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