Jun 10, 2016 | 2 minute read Reading Time:
By: Carrie Miller
Social Media is defined by Merriam Webster as:
Forms of electronic communication (as Web sites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (as videos).
It is a way that people can communicate and interact for knowledge, business, social, personal, and many other reasons.
The ease of publishing your content on websites, social sites such as Instagram, Facebook, Twitter, YouTube, etc. has made the use of social media skyrocket even though it has been around for 10+ years (since about 2004).
As far as business is concerned, social media has become a hot new avenue to reach potential customers. It can be inexpensive or expensive depending on your ability to use it effectively. The sheer number of people on social media make it a business marketers dream and many are scrambling to become better and more proficient at using this device.
If your business is using social media to advertise or promote or not, your customers are definitely using this media. Knowing what your customers are saying and sharing is a must in this digital age.
Do you know what your customers (past, present, or future) are saying about your company on social media?
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