Cold Email Marketing

Nov 29, 2016 | 2 minute read
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Successful Cold Email Marketing

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By: Carrie Miller

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There are some staples of marketing that never seem to go away – and Cold Email Marketing is one of them with good reason. This simple yet effective tool that has the ability to get in front of a significant number of potential customers – all over the world – with literally the click of a button.  But after you send that email – what happens next? This crucial step in the cold email marketing cycle often gets overlooked.

After The Send

A winner never quits and a quitter never wins! It can take between 5-10 different follow up attempts before closing a deal.  Yet when asked, most sales representatives will label a lead dead after just 1-3 tries.  Think of that lost revenue!

What if that prospect was really coming back to your website – and you just didn’t know it?

That’s where Visual Visitor comes in. With Visual Visitor’s website visitor tracking and lead generation tool loaded on your website, you will know without a doubt when those prospects are visiting your site.

How?

Our software runs invisibly behind the scenes tracking and notifying you each time a visitor comes to your site. We provide you with invaluable data such as: name, email, company and company data, referrer, time on page, pages viewed, and so much more.

Think of how this can move your cold email marketing strategy from a shot in the dark, to a heat seeking guided missile! Your sales and marketing teams will love you for this secret weapon that makes selling so much easier.

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Track the effectiveness of your cold email markeing with the help of Visual Visitor’s Website Visitor Tracking and Anonymous Visitor Identification. Start your FREE 14-day trial and experience the lead generation tool businesses trust.

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