Entries by Ginny Hornby

Facebook Live Video Ads

In a move that surprised few in the social media marketing industry, Facebook has revealed that live video advertising is expected to enter testing within “the next couple months.”

New Expanded Text Ads in Testing on Google

Online marketing experts are excited about a new ad format for Google AdWords that is currently in testing. The revised layout allows for longer headlines, longer display URLs, and more flexibility when it comes to ad copy